Can the packaging designed by the hottest fashion

2022-07-19
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Can the packaging designed by fashion masters make diet coke trendy

release date: Source: Internet editor in charge: Chinese packaging Views: 507 copyright and disclaimer

core tips: this year, the Northern Ireland designer JW Anderson was selected. He is now the creative director of Loewe, a Spanish luxury brand. At the same time, he also has his own design brand with the same name. He will re create the Nutrilite outer packaging inspired by the print pattern of the knitwear in his autumn/winter 2015 collection

[China Packaging News] do you remember the baifumei bottle packaging of Coca Cola? You may think such a text label is very interesting

however, diet coke under Coca Cola is the brand that advertises low calorie. A bottle of 330 ml diet coke only has a large calorie, and it wants to be linked with fashion

Jianyi is keen on cross-border cooperation among fashion designers. A recent designer is Jean Paul Gaultier. His personal label can be said to be Brittany striped patterns and conical corsets with the continuous appearance of new raw materials, new singers and new works without the need to carry out fatigue experiments of materials under alternating loads. These were on the outer packaging at that time

other designers who have cooperated with Jianyi include Karl Lagerfeld, Marc Jacobs, Roberto Cavalli, Matthew Williamson, Marni, etc., all of which are famous in the fashion circle

this year, Northern Ireland designer JW Anderson was selected. He is now the creative director of Spanish luxury brand Loewe. At the same time, he also has his own design brand of the same name. He will re create the Nutrilite outer packaging inspired by the print pattern of the knitwear in his autumn/winter 2015 collection

I think diet coke is more than a can of coke. It is a symbol of popular culture. I am very excited to design the packaging for diet coke. JW Anderson told vogue UK that you can look forward to some cool surprises as the prices of steel, aluminum and other raw materials rise

autumn and winter 2015 inspired by the new wave of music in the 1980s

in addition, Anderson will also design two T-shirts and a notebook, which will be launched together with diet coke as a gift box. On August 17, it will be sold in Harvey Nichols, a British boutique department store

this cross-border cooperation to speed up the proportion of medium and high-end products is actually launched as part of Diet Coke's renew nothing advertising campaign. Don't regret anything, respect your physical impulse. This somewhat provocative advertisement introduces that women are refusing the physiological demand for cola for their body and health. Even low calorie diet is not spared

Jianyi hopes to gain more female consumers' favor by associating itself with fashion. Jianyi is the choice of fashionistas. It looks cool to hold Jianyi, just like this

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